by Alan Yurisevic Wordpress

When creating or organizing content for your WordPress website or blog, you may realize that you need to categorize your posts into more than just Posts and Pages. If you're familiar with Drupal, your solution would be to create new Content Types using the administration pages. However WordPress does not provide an out of the box solution for creating it's alternative, Custom Post Types. In fact, before WordPress 3.0, you had to settle for using Categories or using custom solutions. Now however the process for creating Custom Post Types is easier, though you will still need to rely on a...

by Jeannette Modic CMS, Drupal, Tips and Tricks, Web Development

Thinking about making the move to Drupal 7?

Planning an upgrade from Drupal 6 to Drupal 7 begins with these three steps:

  1. Review your current list of modules. I like to go to the available updates page to see all of your modules and how many will need an update in Drupal 6 before we can update to Drupal 7. This page is great because it give you a direct link to the module page so you can see if the module has a Drupal 7 version available.

    If there is a Drupal 7 version available you'll want to look for notes about upgrading. For most modules it should...

by Tracy Betts Associations, Balance Interactive, Design, Web Development, Web Strategy

A website redesign project is a big deal. It’s an investment of time and an investment of money. For most organizations a website redesign is also a high profile project. Your CEO is watching, your Board of Directors is watching, and your users are anxious. If you are in charge, you know you need this project to go as smoothly as possible. The first step to a successful website redesign project is getting internal buy-in. 

Before you can sell the concept of a website redesign internally, you need to understand a few things yourself:




  1. ...
by Megan Policicchio Balance Interactive, Content Management, Content Strategy, Web Content

Chances are you or one of your colleagues spent a lot of time producing it and then pushed it through various levels of approval. But your audiences will not sift through the content that you “just can’t let go of” to find what they want and need from your site. So it’s time to shift the focus away from you and pay attention to them.


Assessing your website content with a critical eye is hard. Putting yourself in the shoes of your audience to determine what is valuable can be even harder.


by Tracy Betts Balance Interactive

When we are hiring new employees, we look for a specific "persona" that sums up the type of person we want to work with. We call this personality type the "inspired problem solver".

The "inspired problem solver" embraces our clients’ challenges and opportunities with inventiveness and enthusiasm. They bring passion and expertise to the table and focus on finding the best solution for the situation and desired outcomes. The inspired problem solver is a team player - they love it when a challenge is laid on the table and we all roll up our shirtsleeves and dig in...when our clients...