by Melissa Woodson Associations, Balance Interactive, Content Management, Content Strategy, Design, Tips and Tricks, Web Content

In any website redesign, one of the most important questions is always, "Which content should we migrate?" The answer for each of our clients is as varied as the content itself. But there are a few best practices I tend to recommend across the board. 

1. Look at Your Analytics

by Kizaan Knapp Balance Interactive, Opinions/Reviews

Our next interviewee for this series is with Director of Finance and HR, Teresa Stonelake. Teresa makes it rain here at Balance Interactive and has been with the team for over 2 years. She is an avid hiker and keeps us all on task and budget when it comes to money being spent. She always has a smile and a warm greeting when you speak to her!

by Beth Yezzi Balance Interactive

Balance Interactive is very proud to announce that one of our newly redesigned sites, the American Association for the Study of Liver Diseases (AASLD) was recognized in five categories by the MarCom Awards, an international creative competition that recognizes outstanding achievement by marketing and communication professionals.

by Melissa Woodson Balance Interactive, CMS, Content Management, Content Strategy, Usability, User Experience

Never say never, right? And in the case of audience-based navigation, I certainly don't . . . but I almost always do.

Unless you have distinct audiences that will never have content that overlaps, it's both confusing for users and burdensome for administrators. 

Here's the case for leaving audience labels out of your navigation: 

by Jeannette Modic Balance Interactive, CMS, Drupal

Quote from the website: “H5P enables existing CMSs and LMSs to create richer content. With H5P, authors may create and edit interactive videos, presentations, games, advertisements and more. Content may be imported and exported. All that is needed to view or edit H5P content is a web browser.”