Carrie Hane Dennison Presents at IA Summit

Balance Interactive Content & Usability Director Carrie Hane Dennison made one of the most tweeted-about presentations at the 2011 IA Summit. The event was held March 30 – April 3 in Denver, Colorado.  

Dennison’s presentation, “Content Strategy on a Shoestring Budget,” explored the role an effective content strategy plays in high-impact yet cost-effective online projects. She shared techniques for making content strategy part of any plan and how to complete tasks on budget and on schedule. Following the presentation, her presentation was one of the most sought after documents on SlideShare.net.

“Good content is what brings customers in and keeps them loyal,” said Dennison.

Dennison will offer the same presentation in a webinar on April 13. Details can be found at http://www.balanceinteractive.com/what-we-do/seminars

As Content & Usability Director at Balance, Dennison plans holistic content strategies for clients of all types. With 14 years of experience in international communications and web and content strategy, she brings an array of professional experience to her work. Her expertise includes site architecture, usability and content strategy. She has extensive experience with writing and editing for both print and web, communications development and planning, meeting planning, accounting, foreign military sales and logistics management for large and small associations, as well as the federal government. Dennison holds a BA in Political Science from Northern Michigan University in Marquette, Michigan, and a MA in International Affairs from The George Washington University in Washington, DC.

Located in Springfield, Virginia, Balance Interactive is a web development and design firm that helps clients to achieve organizational goals using online technologies and tactics. Balance Interactive is a Small Business Administration (SBA) and a State of Virginia certified woman-owned business. The company is also registered with Virginia’s Procurement Portal (eVA) and the Ariba Commerce Service Network. The company’s website is www.balanceinteractive.com.

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For more information contact Jill Kurtz at Balance Interactive, 703-451-8675.